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Is Your Brand Ready to Enter China?
The Rewards Can Be Staggering, But Don’t Underestimate The Challenges The Louis Vuitton store at Plaza 66 in Shanghai. Luxury brands are still mainly sold through single-brand boutiques in China....
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Event Watch: Fortune Global Forum In Chengdu
Global Industry Leaders Convene To Discuss Change In China The Shangri-La Hotel in Chengdu. (Shangri-La) From June 6 to 8, 2013, business leaders from a wide range of industries with a huge stake in...
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Global Study Confirms: For China’s Affluent, Luxury Spending Now “A Way Of Life”
For Upmarket Consumers, Special-Occasion Splurges Become Everyday Purchases Pei Bei Wang and Zhu Xiao Yin at a recent event celebrating designer Stella McCartney’s China expansion. The report cites...
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Luxe Brands Take Strategic Approach to China’s Lower-Tier Cities
Expansion Into Fast-Growing Urban Centers Not A Question Of “If” But “When” The Mixc luxury mall in Chengdu. (Chengdu Life) In the past two weeks, Armani and Burberry both announced strong China growth...
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American Apparel in China: First-Tier Strategy Targets Trendy Niche
Marketing Manager Olivia Mok On The Aspirational Side of “Made In USA” American Apparel’s new LAB Concept-partnered location in Hong Kong. (Fashiononymous) Few brands can claim notoriety for both...
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Event Watch: Luxury China 2013
Mainland Collaborations On The Agenda On June 22 to 24, a large industry cross section of over 86 top luxury brands from 12 countries including the United States, Germany, Italy, and the United Kingdom...
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China-Based Company Locked In Bidding War For Juicy Couture
Venture Capital Firm’s Proposed Acquisition May Intensify Brand’s China Focus Juicy Couture’s Beijing flagship in Sanlitun. (Juicy Couture) American fashion label Juicy Couture might soon be...
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For Chinese Investors, Foreign Acquisitions A Quick Shortcut To Brand Heritage
Sunseeker Deal Highlights Advantages On Both Sides One of Sunseeker’s iconic superyachts. Last Friday, Chinese conglomerate Dalian Wanda made headlines for purchasing famed British yachtmaker...
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International Fashion Sees Big Boost From Chinese Social Media
From Weibo To WeChat, Savvy Ad Campaigns Deliver Outsized Results Taiwanese actor Wang Lee-Hom in an interactive Weibo promotion for Coach. (Weibo) This article originally appeared in Chinese. With so...
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London Inks Deal For Elite Chinese Business Enclave
Billion-Pound Contract Signed By China Firm ABP The Royal Albert Dock, which will be transformed into a Chinese financial district in the coming years. (ABP) As part of a recent movement toward...
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